Green Fox Studio partnered with the Queensland Social Enterprise Council (QSEC) to develop and design a purpose-driven marketing campaign that elevated awareness of social enterprise impact across Queensland. The campaign — Positive Action With Every Transaction — was crafted to celebrate and amplify QSEC’s vision of driving positive social, cultural and environmental change through everyday business activity.

With a bold visual identity and integrated media approach, the campaign brought to life the core message that every purchase, connection and share can contribute to a better future for people, planet and purpose-led enterprise.

From high-energy hype reels to shareable social media tiles and striking printed posters, this suite of digital and physical assets helped QSEC engage audiences, spark community pride and spotlight the growing social enterprise movement throughout the state.